On September 25, 2026
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Style Theory · S1E31 — Why is James Charles Selling PAINT? (Painted)
Synopsis
A subtle shift is occurring within the beauty industry, dear reader. Indeed, the subject is James Charles. The current uproar surrounding his venture into paint-based cosmetics has sparked widespread condemnation, but our focus lies elsewhere. We are compelled to ask: why would he choose to offer paint to consumers? The reality behind "Painted" proves far less glamorous than initial impressions might suggest.


